Xsolla Integrating ROCKITPLAY FastStart to Bring Instant Play to Games, Improving Monetization by Delivering an Unmatched Experience for Gamers
We’re proud to announce our new partnership with Xsolla, a leading platform for direct-to-consumer game distribution and monetization. Together, we have integrated ROCKITPLAY FastStart technology into the Xsolla Publisher Suite to eliminate friction to play. With FastStart, Xsolla honors gamers’ time by cutting download wait times and patching timeouts from hours to seconds. The smart download manager keeps shuffling data in the background while playing. No more scheduling downloads, preloading games for release day or giant day one patches. For the first time jumping into games becomes as convenient as streaming media, but with the full performance of local play.
“We believe in equipping studios with the tools they need to succeed. FastStart offers a truly frictionless experience for gamers,” said Chris Hewish, Chief Strategy Officer at Xsolla. “By bringing instant, streaming-like access to games, we’re giving developers and publishers the best possible chance to attract and retain players.”
This collaboration removes the biggest hurdles players face on the road to becoming players and paying customers – long downloads and massive patch updates – by replacing them with a streaming-like experience that starts gameplay in seconds. With ROCKITPLAY FastStart, games can start with as little as 1% downloaded, bringing unprecedented convenience to gamers.
Competition for visibility often leaves game publishers with limited opportunities to tell their story or engage potential players effectively. By going direct to consumers, publishers can own customer relationships, reinforce social and online connections, and market future content to their audience. Beyond improving the player experience, the integration of ROCKITPLAY FastStart offers significant business advantages:
- Brand differentiation: A superior click-to-play experience sets games apart – skip the wait, just play.
- Competitive advantage: Unmatched user experience through instant play.
- Higher F2P revenues: Reducing dropouts during downloads boosts conversions.
- Sustainable monetization: Greater player satisfaction leads to increased revenue in the long term.
- Cost savings: Smaller patch sizes lower data transportation costs.
Feel free to reach out to learn how Xsolla + FastStart transforms game delivery and user engagement. Read the announcement from Xsolla online.
Xsolla Announcement: https://xsolla.com/blog/xsolla-and-dacslabs-join-forces-to-speed-up-game-delivery-with-launcher-and-rockitplay-faststart